Product Video

During the last year we have noticed a dramatic increase in “V-Commerce”. This term describes the use of video to directly sell products and services online. E-commerce marketers are finding that product videos are dramatically increasing the conversion rates on web sites. There are a few reasons behind this but the main ones tend to be that the video increases consumer confidence in the product (showing potential customers exactly what they receiving – meaning there are less returns). Consumers are able to see the product in its entirety and videos often act as the final convincer in the sales process.

With our product video production service it is easy to create a product video for your website, conference or sales meeting. Whether it is a physical product, a service or demonstration we can create an impactful video that mixes live shots, graphics, music and animation into a film that helps to convert website visits into sales, answers FAQs about your product and builds greater levels of interaction on your site.

Rates and Production

We aim to make the process of creating a product as quick and as affordable as possible. As such we have an extremely flexible rate card for product videos. The more product videos that you have made in one batch reduces the unit cost for each of the video.

 

Examples Of Product Videos

 

Product Video – 5 Step Process

Step 1
Initially we will create a template video for you. This will be based on your initial specification. We do this so that we can create a style of product video that you will be happy with.

Step 2
When you are happy with the template you send us through the products to be filmed in our studio or send through the images you want us to use. One we have filmed the products we will begin the post production process.

Step 3
We will edit the videos together based on the template and product information guide that we have sent through to you, this form allows us to get all of the information we need to put together the graphics and text for each of the videos.

Step 4
Once we have edited the videos we will upload them to our project manager where you will be able to go through them and make amendments.
Step 5
When you have approved the videos we will encode them into your format of choice and either send them through to you or upload via a file  sharing service.

Product Video Uses

Below are some of the ways in which our clients have used product videos:

  • On E-commerce platforms
  • To help explain a product on a website
  • For a looped DVD at an exhibition
  • On a product brochure DVD
  • As a “featured product” on a website
  • For use in sales meetings
  • Use on social media platforms

 

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