TALENT ATTRACTION - RETARGETING
Automatically re-engage target candidates to stay top-of-their minds and maximize conversion rates.
Implementing remarketing campaigns used to involve an outside advertising agency that may not understand your recruitment marketing strategy. SmartDreamers remarketing engine helps you scale remarketing within your talent acquisition team—speeding up the process and ensuring everyone stays on the same page.
Candidates rarely apply the first time they visit a career site or job listing. With remarketing ads you can bring candidates back, tell your employer brand story and provide them with relevant content that answers their questions and gets them ready to click the "Apply Now" button.
Use Facebook retargeting ads to keep your business at the front of a candidate's mind, elevating your employer's brand and EVP to get him to apply. If candidates are visiting your site, there's already an interest there, so leverage this interest by using retargeted ads to pull them back in and engage them again.
By combining technology with creativity, cross-channel retargeting can be used to capture target audiences' attention in a way that traditional recruitment methods can't. With this powerful tool in your recruitment strategy, you'll be able to boost visibility and create the right kind of conversations.
Have access to real-time, insightful, customizable reports that empower you to make smart, data-driven hiring decisions. You can stop, pause, increase or decrease your retargeting campaigns' budget within seconds.
"We are a small team, and technology can make the difference in terms of enhancing people’s capability. SmartDreamers helped us centralize our recruitment marketing data.”
Recruitment Brand & Marketing Manager