Facebook for Recruitment
With around 2.2 billion monthly users and more than two billion people active on the platform each day, Facebook is the perfect place for all recruitment marketing actions—helping your employer brand reach both blue and white-collar workers, at entry-level and senior positions alike.
The platform boasts one of the most robust ad systems of any social channel, enabling you to fine-tune your targeting at a granular level.
What you get through the SmartDreamers bespoke AdBuilder:
- Save your customized audience to use for future campaigns;
- Target based on demographics, interests or behaviors;
- Possibility to narrow or exclude to further refine your targeted audience;
- Remarketing - retarget your defined audience that has visited certain URLs;
- Machine Learning Algorithms to suggest the optimal budget amount for your campaign;
- Dedicated CTAs depending on the desired outcome;
- Ad formats supported: desktop, mobile, right column and messenger.