--- title: Recruitment Marketing Blog | Andreea Clair description: Bringing you tips and tricks for talent acquisition, plus case studies from the smartest companies across the world. Fresh articles as you want them, directly to your inbox. --- [ d ](https://www.smartdreamers.com/) Menu Solutions ### Everything you need on top of your ATS [**Career Website CMS**](https://www.smartdreamers.com/career-website-cms) [Take control of your career page and make it outstanding.](https://www.smartdreamers.com/career-website-cms) [**CRM**](https://www.smartdreamers.com/talent-acquisition-crm) [Nurture and engage talent at scale.](https://www.smartdreamers.com/talent-acquisition-crm) [**AI Automation**](https://www.smartdreamers.com/ai-automation) [The power of AI leveraged throughout your entire TA ecosystem.](https://www.smartdreamers.com/ai-automation) [**Talent Analytics **](https://www.smartdreamers.com/ai-talent-analytics) [Data from the entire funnel available in one interface.](https://www.smartdreamers.com/ai-talent-analytics) [**Talent Attraction**](https://www.smartdreamers.com/ai-talent-attraction) [One-stop-shop for talent marketing advertising.](https://www.smartdreamers.com/ai-talent-attraction) [**Integrations**](https://www.smartdreamers.com/integrations) [All your advertising channels and touchpoints within the TA funnel consolidated in a unified platform.](https://www.smartdreamers.com/integrations) ### What's new [![Ai CMS-2](https://www.smartdreamers.com/hubfs/Ai%20CMS-2.svg "Ai CMS-2")](https://www.smartdreamers.com/ai-automation) [**AI CMS Content Assistant**](https://www.smartdreamers.com/ai-automation) [Create content on your career website with the power of AI.](https://www.smartdreamers.com/ai-automation) [![AI CV-2](https://www.smartdreamers.com/hubfs/AI%20CV-2.svg "AI CV-2")](https://www.smartdreamers.com/ai-automation) [**AI CV Parser**](https://www.smartdreamers.com/ai-automation) [Transform application forms for best-in-class candidate experience.](https://www.smartdreamers.com/ai-automation) Insights [**Blog**](https://www.smartdreamers.com/blog) Insights from the world of recruitment marketing. [**Resources**](https://www.smartdreamers.com/resources) Ebooks, podcasts, and more from the talent acquisition space. [**Help Center**](https://helpcenter.smartdreamers.com/en/) [Advice and answers from the SmartDreamers Product Team](https://helpcenter.smartdreamers.com/en/) **[Building The Ultimate Career Website](https://www.smartdreamers.com/building-the-ultimate-career-website-book)** In and outs on creating the ultimate career website. [![ebook-Oct-12-2023-03-56-43-0425-AM](https://www.smartdreamers.com/hubfs/ebook-Oct-12-2023-03-56-43-0425-AM.jpg "ebook-Oct-12-2023-03-56-43-0425-AM")](https://www.smartdreamers.com/building-the-ultimate-career-website-book) [**Press Release**](https://www.smartdreamers.com/smartdreamers-recognized-in-fosway-9-grid-talent-acquisition) [SmartDreamers Climbs in the 2024 Fosway 9-Grid™ to Potential Leader](https://www.smartdreamers.com/smartdreamers-recognized-in-fosway-9-grid-talent-acquisition) [![Fosway-2024](https://www.smartdreamers.com/hubfs/Fosway-2024.jpg "Fosway-2024")](https://www.smartdreamers.com/smartdreamers-recognized-in-fosway-9-grid-talent-acquisition-2024) Customers [**bp**](https://www.smartdreamers.com/bp-case-study) [Driving talent marketing with the power of AI efficiently and at scale.](https://www.smartdreamers.com/bp-case-study) [![Artboard 2-Oct-15-2025-11-44-54-2499-AM](https://www.smartdreamers.com/hubfs/Artboard%202-Oct-15-2025-11-44-54-2499-AM.svg "Artboard 2-Oct-15-2025-11-44-54-2499-AM")](https://www.smartdreamers.com/bp-case-study) ### [L'Oreal](https://www.smartdreamers.com/case-study-loreal) [Scaling recruitment marketing in over 30 markers across the globe.](https://www.smartdreamers.com/case-study-loreal) [![Artboard 4-Oct-15-2025-11-44-54-2689-AM](https://www.smartdreamers.com/hubfs/Artboard%204-Oct-15-2025-11-44-54-2689-AM.svg "Artboard 4-Oct-15-2025-11-44-54-2689-AM")](https://www.smartdreamers.com/case-study-loreal) [**Johnson Controls**](https://www.smartdreamers.com/johnson-controls-case-study) [How Johnson Controls increased the careers website conversion rate 3.8 times](https://www.smartdreamers.com/johnson-controls-case-study) [![Artboard 5-Oct-15-2025-11-44-54-2280-AM](https://www.smartdreamers.com/hubfs/Artboard%205-Oct-15-2025-11-44-54-2280-AM.svg "Artboard 5-Oct-15-2025-11-44-54-2280-AM")](https://www.smartdreamers.com/johnson-controls-case-study) ### [Infosys](https://www.smartdreamers.com/case-study-infosys) [Transforming talent acquisition without replacing the ATS](https://www.smartdreamers.com/case-study-infosys) [![Artboard 3-Oct-15-2025-11-44-54-1449-AM](https://www.smartdreamers.com/hubfs/Artboard%203-Oct-15-2025-11-44-54-1449-AM.svg "Artboard 3-Oct-15-2025-11-44-54-1449-AM")](https://www.smartdreamers.com/case-study-infosys) [**Read more customers stories**](https://www.smartdreamers.com/customers) Learn how leading global companies are transforming talent acquisition with the SmartDreamers platform. Company [**About us**](https://www.smartdreamers.com/about-us) [Learn how it all good started and how we envision the future.](https://www.smartdreamers.com/about-us) [**Careers**](https://careers.smartdreamers.com/) [Join our journey in building the leading talent marketing solution.](https://careers.smartdreamers.com/) [**Contacts us**](https://www.smartdreamers.com/get-in-touch) [Questions, bug reports, feedback, feature requests - we're here for it all.](https://www.smartdreamers.com/get-in-touch) [**Hiring now**](https://smartdreamers.com/smartdreamers/career-page/job-sales-engineer/182366) [Sales Engineer, Remote.](https://smartdreamers.com/smartdreamers/career-page/job-solution-architect/290077) ![sales-engineer](https://www.smartdreamers.com/hubfs/sales-engineer.jpg "sales-engineer") [**Hiring now**](https://smartdreamers.com/smartdreamers/career-page/job-growth-hacker/190137) [Growth Hacker, Remote.](https://smartdreamers.com/smartdreamers/career-page/job-growth-hacker/190137) ![growth-hacker](https://www.smartdreamers.com/hubfs/growth-hacker.jpg "growth-hacker") [ Login ](https://smartdreamers.com/login) [ Demo ](https://www.smartdreamers.com/demo-request) # Marketing meets talent acquisition Everything you need to know about recruitment marketing. From talent attraction to employer branding, candidate experience, and more. - [View all](https://www.smartdreamers.com/blog) - [Social Recruiting](https://www.smartdreamers.com/blog/tag/social-recruiting) - [Candidate Journey](https://www.smartdreamers.com/blog/tag/candidate-journey) - [Automation](https://www.smartdreamers.com/blog/tag/automation) - [Employer Branding](https://www.smartdreamers.com/blog/tag/employer-branding) - [Career Website](https://www.smartdreamers.com/blog/tag/career-website) - [Analytics](https://www.smartdreamers.com/blog/tag/analytics) - [Product Updates](https://www.smartdreamers.com/blog/tag/product-updates) - [crm](https://www.smartdreamers.com/blog/tag/crm) [![](https://www.smartdreamers.com/hubfs/Indeed-and-SD-1.jpg) ](https://www.smartdreamers.com/blog/smartdreamers-partners-with-indeed-to-boost-recruiting-efficiency) - [**Candidate Journey**](https://www.smartdreamers.com/blog/tag/candidate-journey) ### [SmartDreamers Partners with Indeed to Boost Recruiting Efficiency](https://www.smartdreamers.com/blog/smartdreamers-partners-with-indeed-to-boost-recruiting-efficiency) In January 2021 we started a strategic partnership with Indeed, the world’s number one job search engine. The platform includes job listings from major job boards and company career pages. It generates more than 250 million unique job seekers every... - ![](https://app.hubspot.com/settings/avatar/612db382e57f47e878976df067b338f6) - By [Andreea Clair](https://www.smartdreamers.com/author/andreea-clair) - • - 3 mins read [![](https://www.smartdreamers.com/hubfs/B2B-Ads-2-3.jpg) ](https://www.smartdreamers.com/blog/the-small-steps-that-make-a-big-impact-on-candidate-experience) ### [The Small Steps That Make A Big Impact on Candidate Experience](https://www.smartdreamers.com/blog/the-small-steps-that-make-a-big-impact-on-candidate-experience) Every little helps. This was the guiding principle for Tesco’s famous advertising campaign that turned the British retailer into a market leader. But... - ![](https://app.hubspot.com/settings/avatar/612db382e57f47e878976df067b338f6) - By [Andreea Clair](https://www.smartdreamers.com/author/andreea-clair) - • - 5 mins read ### The Employer Branding Playbook Your company is a great place to work, and you’ve got a strong employer brand to show for it. But how do you turn that employer brand into a steady flow of qualified applicants? [ Download the eBook ](https://www.smartdreamers.com/the-employer-brand-playbook) ![the-EB](https://www.smartdreamers.com/hubfs/the-EB.jpg "the-EB") ## Learn how F500 companies are using SmartDreamers to transform talent acquisition [ Learn more ](https://www.smartdreamers.com/)