Britain has been in the news quite a bit recently, but mixed in with all the political noise there’s one salient point you can be forgiven if you missed—employment is at record levels. The 2018 average unemployment number was just 4.2% (source).
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50% of Instagram users follow at least one brand, and even more say that they’ve learned about a product or service via Instagram. That’s 50% of 800...
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Genpact has always prided itself on innovation. When the company spun off from General Electric in 2005, they were determined to spread the gospel of...
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At the beginning of 2018, Facebook announced (as it so often does) that it was changing its algorithm. This time, its goal was to show users less...
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Fun fact: only 20% of potential job candidates frequent traditional job boards like Craigslist and Indeed. Of the remaining 80%, most already have a...
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Following the Rio Olympics in 2016, it seemed like there was a surge of interest in Brazil as a business destination. As the largest country in Latin...
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When you think of the most obvious places to promote your employer brand, your first thoughts might be of professional networks like LinkedIn, or...
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Recruiters use all sorts of metrics to track their efforts: retention rate, time to hire, time to fill, etc. But in many hiring departments one...
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Recruitment has changed a lot over the decades. What used to be done via print classified ads and fax machines is now, for many businesses, almost...
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The title of this post may be a little misleading, because we’re actually going to start with the “why” and move on to the “how” as we go. But it is...
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Employer branding isn’t something you have, it’s something you do. This is the reason that so many businesses struggle when trying to measure the...
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Marketing automation is all the rage, and recruitment marketing is sure to follow the same trend into the world of automated workflows. But will it...
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Not many people think of them in these terms, but job listings are actually important pieces of employer branding. Yes, they often (though not...
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It’s hardly a secret that the Japanese recruitment market is one of the toughest in the world. In Tokyo right now there are two job openings for...
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Let’s say you’re in the HR department at a promising new startup. One day, one of your most talented developers abruptly quits, giving no notice and...
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Anyone who works in recruiting can tell you that competition for talent is the most intense it’s been in years. As a result, most applicants can...
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Your company is a great place to work, and you’ve got a strong employer brand to show for it.
But what do you have to show for your employer brand?...
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Anyone who thinks that the best recruits always gravitate toward the highest salaries hasn’t been in recruitment very long. Money and benefits are...
By Brian Hoey
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