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Marketing meets talent acquisition

Everything you need to know about recruitment marketing. From talent attraction to employer branding, candidate experience, and more.

What is Recruitment Marketing Automation?

Consider the following hypothetical: your small business is in the middle of a major hiring push and suddenly your lead hiring manager is taken ill and will be unable to perform her job for a matter of weeks or months. What structures or tools would...

5 Myths About Recruitment Marketing

Let’s face it: when we think about the job of crafting a company’s public image, we mostly think of traditional marketing aimed at potential...

The Employer Branding Playbook

Your company is a great place to work, and you’ve got a strong employer brand to show for it. But how do you turn that employer brand into a steady flow of qualified applicants?

the-EB

Learn how F500 companies are using SmartDreamers to transform talent acquisition