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Why You Can’t Reduce Time to Hire By Hand

Today’s heavily candidate-focused job market means recruiters are under constant pressure to get the right people in the right seats. The coinciding rise of data-driven recruiting is enabling more progress on this front than ever before, with a concurrent explosion in new metrics to prove that progress.   That’s not to say that the old stand-bys are going away. Far from it, in fact. Time-to-Hire is one such metric. It’s been a mainstay of recruiting and HR since the field was invented and it’s here to stay.  ...
SmartDreamers Team
How to Turn Your Startup Story Into Your EVP
  The number one hurdle for candidates considering a new job is that they often can’t envision what their day-to-day life would look like at a new company.    A clear EVP can help them to do just that.    Considering the times we live in it’s safe to say that candidates will take more time looking out for information about your company, what kind of team they’ll be working with on what types of projects, and it clues them in to what sort of career trajectory, work-life balance, and daily tasks they’ll experience ...
SmartDreamers Team
How to Reach Your Candidates When Scaling Your Start-up Worldwide
Your startup has secured second-round funding, filled the home office team with the best and brightest, and has a clear course charted into the future that even includes the next few markets you’re expanding into.   Good on you!   Have you thought about how you’re going to set up a strong talent pool in those markets?   You’re going to want each office to be staffed with similarly awesome employees as your home office, right? How much work did you do in order to get that team built?   No...
SmartDreamers Team
How Automation Makes Life Easier in a Candidate's Market
By now, you’ve heard us talk about the wonders of recruitment marketing automation (RMA) and all the joy it can bring to your recruiting efforts. You’ve also listened to us go on about how it’s a candidate’s market out there.   Have you made the connections?   Just in case, we want to take this opportunity to dive into the variety of ways RMA can make everyone’s lives a bit easier given the current job market.   Other than the obvious fact that automation takes the rote, time-consuming tasks like data entr...
SmartDreamers Team
How to Manage Your Employer Brand Through the Coronavirus Crisis
It goes without saying, the last several months have been a tough.   With some heavy news cycles and uncertain times all around, you are probably feeling a little lost wondering how to manage your employer brand during this challenging time. A lot of things are changing, there are notable shifts in candidate behaviour, media consumption and the use of social platforms that require brands to reconsider how they relate to their users.   If the global COVID-19 crisis has taught us anything, it’s how many options we have for ...
SmartDreamers Team
How Social Media Is Changing Recruitment
The recruiting world has undergone a seachange in the last few years. Actually, it’s seen several in rapid succession, with each new wave sweeping over the HR landscape bringing with it cutting-edge technology and better, more efficient ways to do recruiting.   One of the first of these waves of change was the shift in the global labor market to being heavily candidate-focused.   There are less quality candidates per opening than ev...
SmartDreamers Team
How Big Players in Retail Do Employer Branding
Over the last decade, retail sales and jobs have continued to grow.   In the US, the sales have been growing steadily since 2015.   But this growth story has something to hide: lots of struggles on the hiring side.
Daniel Spinciu

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SmartDreamers Reports: Bringing Data-driven Talent Acquisition to Life
Everyone wants to be more data-driven, but when it comes to talent acquisition, that’s not always as easy as it might seem. Social media, peer referrals, job board postings, internal job listing pages, blog readers who inquire directly—these are just some of the myriad sources you may be dealing with, and it can get difficult to answer even basic questions:  
SmartDreamers Team
Why (and How) Recruiters Should Segment Their Audience
If you’re a recruiter, a hiring manager, or a recruitment marketer, take a second to think about your existing team. At a medium or large company, you’re likely to see a lot of diversity. People of different ages, different experience levels, and different goals or interests.   Audience segmentation is about winning your ideal candidates and picking the right way of interaction with them. If we take a look at what models are usually used for segmenting audiences, we can specify four main catego...
SmartDreamers Team
Inside Recruitment Marketing Podcast: Diversity and Inclusion in the Modern Workforce
Diversity and inclusion are the two hot subjects in the world of recruitment, but can new technology and automation help make recruitment more inclusive? Enrique Rubio, the founder of Hacking HR, brings his great ideas to the Inside Recruitment Marketing Podcast. Learn more about the strategies companies can use to increase and diversify their candidate pools. Just hit play to get started!
SmartDreamers Team
What Makes Recruitment Data-driven?
Data. Is. Everywhere.   “Big data” is the buzzword of choice for those looking to demonize social media companies, ecommerce giants, and government agencies alike.    Data-driven recruitment simply means using the data collected by your IT systems (HRIS, ATS, RMA, etc.) to power talent acquisition decision making.    - like whether or not your last 5 hires were successful through; - the details like which sources are ...
SmartDreamers Team
Why Should Recruiters Focus on Passive Job Seekers?
Think back over your last 9-10 hires. Where were they sourced?     Chances are, based solely on statistics, 7-8 of them were not looking for a new role, and reached out to you based on your employer brand. They likely either came from your social media presence or an employee referral. 
SmartDreamers Team
How Recruiters Can Get More Out of Google Analytics
“Data-driven recruiting.” Has a nice, cutting-edge, 21st-century sound, doesn’t it?   The question is, just what is data-driven recruiting and how can you go about getting some for your company?      - Every move we make online is tracked and the data stored for companies like Google to use for everything from making our searches better to more accurately targeting advertising acr...
SmartDreamers Team
The Top Channels for BPO Recruitment
Business process outsourcing, or BPO, is a dispersed industry by nature. As such, operations need to be agile, lean, and able to scale up to meet demands with little or no notice. When you combine those needs with the fact that the primary demographic of BPO workforce being Generation Z (18-25 years old), you start to see the complications in hiring for this industry.   BPO is also a large-scale global industry with a value of
SmartDreamers Team
Inside Recruitment Marketing Podcast: Learning and News Resources for Recruiters
As the CEO of Workshape.io and curator of Recruiting Brainfood, Hung Lee is a well-known influencer in the recruitment industry. Join us to learn more about the most powerful learning resources for recruiters and the best sources of industry news. Just hit play to get started!  
SmartDreamers Team
The Top Strategies for Accelerating Talent Acquisition
Talent acquisition is a long-game. But you know that. And you also know that recruitment marketing as a whole is a long-game as well. What you may not realize is how many other similarities there are between these two related areas of HR.    There are tactics and strategies you can implement, today, from the recruitment marketing playbook that will dramatically cut the stress on you and your team when on...
SmartDreamers Team
How EU Tech Companies Build an Employer Brand in a Market Hungry for Talent
The Star-Trek like future...is happening today.   There’s a tech startup frenzy, the IT outsourcing market is booming, digitalization is spreading in every vertical.   Machine learning, VR, AR, AI, Big Data, Blockchain, cloud computing…the ecosystem is ever-changing.   On the other side of things,
Alina Belascu
Growth Consultant at MAN Digital
SmartDreamers brings Scalable Remarketing to Talent Acquisition
The talent acquisition industry is changing at a rapid clip. And as recruitment marketing becomes more and more like traditional marketing, it's important to consider the broader marketing trends that might apply to talent acquisition. This is where remarketing comes in: it’s been one of the hottest trends in advertising in recent years, and it's only getting hotter—trust us! At this point, you might be wondering, “Why is remarketing so popular?”   Simply put: because it does wonders! When it’s deployed correctly, it can hugely ampl...
SmartDreamers Team
5 Predictions for Recruitment in 2020
We don’t have to tell you that the HR world is ever-changing and that to keep up recruiters in particular need to be fast on their feet, able to pivot and change course mid-stream. That said, there are some constants, like putting candidates first. Or that personalized communication will always trump bland boilerplate.   Taking into account our own recent experiences in recruitment marketing, combined with our years of experience helping fellow recruiters make the most of their resou...
SmartDreamers Team

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